Archive for category: Framing & Messaging

OMG, my opponent is lying!

It is a very difficult thing to counter lies, especially ones consciously engineered as part of a much larger, well funded and relentless propaganda effort. Responding to the lies may be necessary, but it is not sufficient —and potentially counterproductive. Do these things instead.

Book Review: Generation Occupy by Michael Levitin

Levitin first captured my attention when I read one of his magazine articles because of the way he uses language to activate shared values. I was impressed by his framing ability and looked forward to more of the same in his book.

Persuasion Pt 1:  Communication for Results

In political and advocacy work we need to persuade people to take on our views on issues and, ultimately, perform an action we desire (vote for a certain candidate, write legislators, donate, etc.) What does it mean to persuade?

Critical Race Theory: The Perfect Straw Man

In recent months School Boards across the country have been and continue to be stormed by people who are afraid of two things: mask mandates and Critical Race Theory. The controversy surrounding both of these subjects – one around public health, one around a body of legal scholarship – have been manufactured by people who want one thing: to keep our nation divided.

Bookshelf

Suggestions for building your knowledge of framing and messaging.

Take the leap for a new normal

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The time we are going through has a name: liminal space, from the Latin meaning threshold. It is that space between what was and what will be. It is a time to act —and we certainly have the time. Will you help change voter consciousness as we transition to a new normal?